Apple Had 7 CEOs: Only 2 Really Mattered (And One Nearly Killed It)
  • Editorial
  • Yankodesign

Apple Had 7 CEOs: Only 2 Really Mattered (And One Nearly Killed It)

Recent speculation about Tim Cook’s potential departure from Apple has reached a crescendo, fueled not only by his approaching 65th birthday next month but also by broader questions about his leadership in an increasingly complex global landscape. While Cook has made no official announcement about stepping down, industry watchers note that his tenure has been marked by challenging geopolitical pressures that may be weighing on the famously private executive. His public appearances alongside Donald Trump, combined with Apple’s continued dependence on Chinese manufacturing and markets, have placed Cook in the uncomfortable position of navigating between two superpowers whose relationship grows more adversarial by the day.

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Updated Oct 12, 2025