How Did the Rolex Daytona Go From Flop to Icon?
  • Chronographs
  • Gearpatrol

How Did the Rolex Daytona Go From Flop to Icon?

The Daytona is one of Rolex’s most popular models, but there was a time when Rolex dealers could hardly give them away.

At a glance

  • BrandGearpatrol
  • CategoryChronographs
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Updated Oct 12, 2025